Twitter now lets you promote your profile for $99 a month, but is it worth it?

Over the past few months, Twitter has been quietly experimenting with a service that lets users promote itself for a flat fee of $99 per month, called Twitter Promote Mode. If you’re a brand new to Twitter, or an aspiring influencer (gag), this will let help you build an audience — at least, in theory. Promote Mode — which weirdly is mobile first, and can only be accessed through the Twitter app — promotes your tweets and profile without the effort of actually building your own campaign. It’s all automated. You’ve got to bring the content, which happens by virtue…

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