SoundCloud has one last chance to monetize — here’s what it should do


Things are looking up for SoundCloud, who have weathered a tumultuous summer. They came out with an SOS funding round of $170M and a new CEO, Kerry Trainor, formerly of Vimeo. Now Trainor has announced the newest addition to the platform — increased playlist statistics for artists. Improving analytics for artists is a major step forward to making the music platform a viable distribution channel for existing artists. Without the artists, there would be no SoundCloud to speak of. Yet it doesn’t tackle one fundamental problem that got them in this pickle in the first place — the business model.…

This story continues at The Next Web

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