Last week there appears to be another Google Panda Update wherever within the blogs that were having several advertisements compared to content were penalised and that we additionally saw a huge drop in our blogs traffic. There were always speculations that blogs which has many ad units when compared to the content would get penalized but there was no clear figure on how much % should be there. We 1st|at the start} thought that there was some issue with the server the terribly first day however since the traffic diminished went down everyday, we found that this is not a normal issue and same was confirmed on QOT that additionally has identical expertise.
Last year many blogs had reported that Google will soon come up with an update on this and they would penalize all the blogs which would have more ads over content and this has finally been applied. Here is a screenshot of our blog’s traffic stats which clearly states that the traffic has gone down drastically and there is no update from Official Google Team on this.
We continually have had a ad unit below the web log post titles and additionally on the sidebar that was of 300×250 ad size, but thanks to the suggestions from Google Adsense Team, we have had also implemented a Google Ad Unit of 728×90 next to logo which seem to have created this issue, because that counted the total number of ads above the fold to 3 which infact gives a bad reader experience. Hence so as to repair this we've removed the ad next to the brand and tried to maneuver the 300×250 ad virtually below the fold.
As of currently you'll be able to examine the Browser Size tool from google which supplies you a transparent illustration on what number ads would a prepared see once they square measure on a selected browser resolution and this can be the tool that clearly shows you that almost all of the readers UN agency have resolution but 800px continually see the next proportion of your advertisements and not your web log content, which is a very bad user experience. Hence so as to repair this you wish to maneuver all the ads below the fold if potential or attempt to produce a much better balance during this to make sure that you don’t get this penalty.
We will keep you updated on however we'll be fixing this panda update and therefore the progress on identical. In case we discover some attention-grabbing stuff we'll post regarding identical. Meanwhile its prompt for you to get rid of all the advertisements from your blogs that don’t pay you very like the Infolinks or Kontera ad units as a result of they're simply killing the reader expertise associated simply create it appear as if an created for Ads website.
Update : If you examine the below stats graph you'd notice that the traffic was back and this might be in all probability as a result of the automated algo would have scanned the web log for changes and therefore the traffic / rankings would are set back to the previous ones.
You can additionally browse the subsequent comments wherever alternative users have additionally created some changes to their web log layouts and located that the traffic is really increasing once you reduce the ads above the fold.
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